ADV is where accessibility and quality meet. Words don’t do justice to what we’ve got going down at ADV and the only way to truly get ‘it’ is to experience ‘it’
Imagine...
- Having a team of dedicated coaches in your corner both in and outside the gym
- Being not just educated in all things training, fitness, health and behaviours but being guided on how to implement what you learn
- Being a message, a call or a coffee away from ever feeling stuck
- Not just being another ‘member’ but a total success story gaining life changing confidence, self esteem and self respect
…and being part of Henley’s biggest and most thriving fitness community that will hold you to a higher standard and want to see you WIN as much as you do.
"Workouts change every day so it is never boring or repetitive and one set price allows you to attend as many sessions as you want. The cardio sessions are balanced with weights, yoga and pilates so there is something for everyone."
SARAH BLOMFIELD
"The whole team at ADVHQ achieves the perfect balance of variation, energy and enjoyment in every session. From being casual gym members before joining here, a session at ADVHQ has become a daily ritual."
DAVID CARLSSON
The Team
Adam Lubbock
Founder

Rose Lubbock
Co-owner and Director

Will Turville
Head Coach

Harvey Draycott
Senior Coach and Head of Holistic Practices

Erin Cook
Senior Coach

Gareth Turner
Weightlifting

Lulu Phillips
Physio

ADV Social
The end of an E(zz)Ra
Our wonderful coach, colleague and friend @erin_adv begins a brand new chapter in her life up in Manchester to study Psychotherapy
The impact and influence she’s had on the team, the space and the community both at HQ and the Cav is unique and unmatched and will always be such an integral part of our origin story
We’ve been blessed to witness her growth and feel the force of her impact in our lives
So as coach Ez, this is the end but it’s not goodbye, the ties are just too strong
You will be sorely missed ❤️❤️
See you for our Christmas sweat!
Over but not out 🫡❤️
#ADailyVictory #Ezza
What is #BBAB we hear you ask?
Stands for ‘Buttery Biscuit Aerobic Base’
And why that we’re still hearing you say
Well, it’s as simple as it is silly. Our founders Lubbs and Rose were big fans of Masterchef (you know, Buttery Biscuit base etc) and it’s MUCH better phrase than ‘Cardio’
So there you are
An insight into part of our origin story and what Tuesdays and Thursdays at both Henley and Caversham focus on
Today’s was a beaut
Well done to everyone who got it in today
You’re amazing
#ADailyVictory
Ordinary people doing extraordinary things
People just like you
The only difference
They took the plunge and are now doing it instead of just watching it
You’re only A few Daily Victories away from a different looking life
#ADailyVictory
Some things we can’t help you with
Getting very strong and very fit however, isn’t one of them
Come to source and save yourself 6 months of ‘trying something else’
🤝
#ADailyVictory
Squaddie of the week 🏆
Callum Alston @callum_alston
Joined for fitness, but ended up with a brother in law.
Calzy deserves this award for sole fact he keeps @silvermonty company on Mondays and Wednesdays!
You’ll never see the guy back squat, but loves a reverse lunge, whether it’s during a Monday strength or a Saturday pairs send!
The boi looks younger by the day, there’s rumours he quite literally is taking the hairs from the turvs head.
A member of the new father crew, Calzy isn’t going to let himself slip into bad habits, ticking off taking care of himself so he can look after his new daughter 🙌🏼
Just need to get him to next years golf ⛳️ day now!
#ADV #ADailyVictory #Squaddie #winner
Getting The Caversham ready for another belting day!
⛳️ Golf FORE Autism 2026 ⛳️
We raised money a lot better than we played golf… luckily!
A few more magical days of music provided for children with autism of the back of today’s fundraiser
A very good day
#ADailyVictory #GolfFOREAutsim #MusicForAutism
ADV @ RG9 is officially here!
Every Tuesday @ 7.30
Mat Pilates delivered by @studio_rg9 for the ADV community
The start of a great partnership between 2 great local brands…if we do say so ourselves! 😜
#ADailyVictory #StudioRG9











